Investment
banks help companies
and governments and their agencies to raise money by issuing and selling
securities in the primary market. They assist public and private corporations
in raising funds in the capital markets (both equity and debt), as well as in
providing strategic advisory services for mergers, acquisitions and other types
of financial transactions.
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Investment banks
also act as intermediaries in trading for clients. Investment banks differ from
commercial banks, which take deposits and make commercial and retail loans.
In recent years, however, the lines between the two types of structures
have blurred, especially as commercial banks have offered more investment
banking services.
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Investment banks
may also differ from brokerages, which in general assist in the purchase and
sale of stocks, bonds, and mutual funds. However some firms operate as both
brokerages and investment banks; this includes some of the best known financial
services firms in the world.
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In the strictest
definition, investment banking is the raising of funds, both in debt and
equity, and the division handling this in an investment bank is often called
the "Investment Banking Division" (IBD).
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However, only a
few small firms provide only this service. Almost all investment banks are
heavily involved in providing additional financial services for clients, such
as the trading of derivatives, fixed income, foreign exchange, commodity, and
equity securities.
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More commonly used
today to characterize what was traditionally termed "investment
banking" is "sell side." This is trading
securities for cash or securities (i.e., facilitating transactions,
market-making), or the promotion of securities (i.e. underwriting, research,
etc.).
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The "buy
side" constitutes the pension funds, mutual funds, hedge funds,
and the investing public who consume the products and services of the sell-side
in order to maximize their return on investment. Many firms have both buy and
sell side components.
Organizational Structure of an
Investment Bank
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PRIMARY FUNCTION
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The primary
function of an investment bank is buying and selling products both on behalf of
the bank's clients and also for the bank itself. Banks undertake risk through
proprietary trading, done by a special set of traders who do not interface with
clients and through Principal Risk,
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Risk undertaken by
a trader after he or she buys or sells a product to a client and does not hedge
his or her total exposure. Banks seek to maximize profitability for a given
amount of risk on their balance sheet.
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An investment bank
is split into the so-called Front Office, Middle Office and Back
Office.
FRONT OFFICE
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Investment
Banking is the
traditional aspect of investment banks which involves helping customers raise
funds in the Capital Markets and advising on mergers and acquisitions.
Investment bankers prepare idea pitches that they bring to meetings with their
clients, with the expectation that their effort will be rewarded with a mandate
when the client is ready to undertake a transaction.
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Once mandated, an
investment bank is responsible for preparing all materials necessary for the
transaction as well as the execution of the deal, which may involve subscribing
investors to a security issuance, coordinating with bidders, or negotiating
with a merger target.
Other terms for the Investment Banking Division include Mergers & Acquisitions
(M&A) and Corporate Finance (often pronounced).
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INVESTMENT MANAGEMENT The professional management of various securities
(shares, bonds etc) and other assets (e.g. real estate), to meet specified
investment goals for the benefit of the investors. Investors may be
institutions (insurance companies, pension funds, corporations etc.) or private investors (both directly via
investment contracts and more commonly via collective investment schemes,
mutual funds) .
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SALES AND TRADINGis often the most profitable area of an investment
bank responsible for the majority of revenue of most investment banks.
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In the process of
market making, traders will buy and sell financial products with the goal of
making an incremental amount of money on each trade. Sales is the
term for the investment banks sales force, whose primary job is to call on
institutional and high-net-worth investors to suggest trading ideas (on caveat
emptor basis) and take orders. Sales desks then communicate their clients'
orders to the appropriate trading desks, who can price and execute trades, or
structure new products that fit a specific need.
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RESEARCH is the division which reviews companies and writes reports about their
prospects, often with "buy" or "sell" ratings. While the
research division generates no revenue, its resources are used to assist
traders in trading, the sales force in suggesting ideas to customers, and
investment bankers by covering their clients. In recent years the relationship
between investment banking and research has become highly regulated, reducing
its importance to the investment bank.
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STRUCTURING has been a relatively recent division as derivatives have come into
play, with highly technical and numerate employees working on creating complex
structured products which typically offer much greater margins and returns than
underlying cash securities.
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MIDDLE OFFICE
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Risk
Management involves
analyzing the market and credit risk that traders are taking onto the balance
sheet in conducting their daily trades, and setting limits on the amount of
capital that they are able to trade in order to prevent 'bad' trades having a
detrimental effect to a desk overall.
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Another key Middle
Office role is to ensure that the above mentioned economic risks are captured
accurately (as per agreement of commercial terms with the counterparty)
correctly (as per standardized booking models in the most appropriate systems)
and on time (typically within 30 minutes of trade execution).
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In recent years
the risk of errors has become known as "operational risk" and the
assurance Middle Offices provide now include measures to address this risk.
When this assurance is not in place, market and credit risk analysis can be
unreliable and open to deliberate manipulation.
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BACK OFFICE
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OPERATIONS involves data-checking trades that have been
conducted, ensuring that they are not erroneous, and transacting the required
transfers. While it provides the greatest job security of the divisions within
an investment bank, it is a critical part of the bank that involves managing
the financial information of the bank and ensures efficient capital markets
through the financial reporting function. The staff in these areas are often
highly qualified and need to understand in depth the deals and transactions
that occur across all the divisions of the bank.
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TECHNOLOGY Every major investment bank has considerable amounts of in-house
software, created by the Technology team, who are also responsible for Computer
and Telecommunications-based support. Technology has changed considerably in
the last few years as more sales and trading desks are using electronic trading
platforms. These platforms can serve as auto-executed hedging to complex model
driven algorithms.
Recent Evolution of the Business
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Investment banking
is one of the most global industries and is hence continuously challenged to
respond to new developments and innovation in the global financial markets.
Throughout the history of investment banking, many have theorized that all
investment banking products and services would be commoditized.
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New products with
higher margins are constantly invented and manufactured by bankers in hopes of
winning over clients and developing trading know-how in new markets.
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However, since
these can usually not be patented or copyrighted, they are very often copied
quickly by competing banks, pushing down trading margins.
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For example,
trading bonds and equities for customers is not a commodity business, but
structuring and trading derivatives is highly profitable. Each OTC contract has
to be uniquely structured and could involve complex pay-off and risk profiles.
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Listed option
contracts are traded through major exchanges, such as the CBOE, and are almost
as commoditized as general equity securities.
Possible Conflicts of Interest
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Potential
conflicts of interest may arise between different parts of a bank, creating the
potential for financial movements that could be market manipulation.
Authorities that regulate investment banking require that banks impose a
Chinese wall which prohibits communication between investment banking on one
side and research and equities on the other.
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Many investment
banks also own retail brokerages. Also during the 1990s, some retail brokerages
sold consumers securities which did not meet their stated risk profile.
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This behavior may
have led to investment banking business or even sales of surplus shares during
a public offering to keep public perception of the stock favorable.
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Since investment
banks engage heavily in trading for their own account, there is always the
temptation or possibility that they might engage in some form of front running.
National Role for Investment Banks
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Investment banks
are social institutions. They are custodians and trustees of the public’s money
and promoting national interests—strengthening the sovereignty of our state
technological up-gradation and reduction of asset distributional
inequities—must be explicit objectives of their business strategy.
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These objectives
will not be unintentionally, automatically achieved by profit maximization. A
strategy has to be crafted which deliberately synthesizes financial viability
and profitability concerns with the concern for safeguarding national
sovereignty and promoting national development.